Author: Hisham Kabir

An MBA with 18+ years of experience, spanning senior roles across multiple industry verticals as an account manager with B2B Sales & Business Development in Events and Marketing, Food Buying sourcing and procurement, FMCG, New Product Development, F&B, Catering & Banquet, End to End Event Operations Management. LinkedIn sales navigator expert. LinkedIn helper2 sales automation and Zoho CRM. Extensive functional expertise in successfully managing end-to-end aspects of F&B operations spanning the front and back-office operations within budgeted guidelines and to the highest standards. People Management – Experienced in recruiting, training and managing F&B teams - Most recently managed a 50+ strong cross-functional team. Proven track record of managing 400+ catering events including numerous high-volume corporate and social events with more than 5000 pax. Further to MBA, completed a Management development programme in sales management from IIM which is among the leading business management school in India. Later ventured into independent entrepreneurial business by launching and retailing a ready-to-cook food gravy paste brand using retort technology called freedom kitchen. With significant insights into front-end retailing and a strong background in the Retail Industry, I shifted to Corporate Path by joining a food-based FMCG company as part of their rural market expansion.  My expertise is in operational excellence, channel sales development, team management, client relationship development, and Event Operations Management. large ticket banquet Management, Menu planning, costing and P&L, and people management. Driven by a passion for advertising have conducted an exhibition titled walk through the history of Volkswagen beetle. where I showcased several print ads released by Volkswagen Beetle in North America from 1958 to 1971. You can follow blogs on www.buyologist.in dealing with trends in marketing and advertising and behavioural economics.
24
Aug
2020
Posted in consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

First Jawa motorbike advertisement shot at Mysore. 1961

Original Jawa Advertisement filmed at Mysore. Filmed between 1961/1962

21
Aug
2020
Posted in consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Attitude is Everything Change Your Attitude…and You Change Your Life!

Attitude is Everything Change Your Attitude…and You Change Your Life! By Jeff Keller DEDICATION This book is…

21
Aug
2020
Posted in Automobile India Brands & Advertising consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

FIAT ad for Badboys. Hilarious.

           

18
Aug
2020
Posted in consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Indian Restaurants that existed before Independence and still running. Exactly the same way.

Indian that existed before Independence.

Amul introduce new haldi flavour
14
Aug
2020
Posted in consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Haldi ice Cream from Amul

Wondering how would it taste. Turmeric and ice cream. Guess they got inspired from rising popularity of…

14
Aug
2020
Posted in consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

I live in Kochi

[wpvideo jXI1qE5f]

13
Aug
2020
Posted in Brands & Advertising Business Schools consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Automobile Logos and what they say.

11
Aug
2020
Posted in consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Corona Virus Jokes

It’s been a while when copywriting in advertising made a critical element of an brilliant ad, however…

11
Aug
2020
Posted in consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Why China Why Not India

*Why China and not India?* International Business: Why didn’t American companies choose India instead of China for…

11
Aug
2020
Posted in consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Hilarious Ad Spoken English

11
Aug
2020
Posted in consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Mercedes Benz Ad Explaining Safety.

07
Aug
2020
Posted in consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Do the right thing always. We should be the example for our children.

06
Aug
2020
Posted in consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

The Bridge on the River Choluteca.

26
Jul
2020
Posted in consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Print Ad Created by BBDO Thailand for smile foundation.

24
Jul
2020
Posted in consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

The truth about Kerala the rich little poor state of India.

21
Jul
2020
Posted in consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Amazon India exports $ 1 million worth goods.

https://tech.economictimes.indiatimes.com/news/corporate/amazon-india-exported-1-billion-worth-of-goods-in-last-18-months/77063569

20
Jul
2020
Posted in consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Humourous ad from TIDE detergent.

20
Jul
2020
Posted in consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Jawa India Launch. It’s brilliant.

11
Jul
2020
Posted in consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Message me on WhatsApp

Message Hisham on WhatsApp. https://wa.me/message/IU4F3DRMK3IBL1

28
Jun
2020
Posted in consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

How To Set Up Whatsapp Payments To Send, Receive Money

Step By Step Process In case you’re highly dependent on online payments but don’t wish to download…

22
Jun
2020
Posted in Automobile India Brands & Advertising Business Schools consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing Entrepreneurship Politics and Economy

The Chinese Dragon by Rajiv Bajaj, The King of Indian Motorcycle Industry.

indian motorcycle industry giant on how to win over China storm.

17
Jun
2020
Posted in Automobile India

The story of how Mercedes Benz name.

12
Jun
2020
Posted in consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Diesel still makes sense. Maruti Suzuki claims are wrong.

11
Jun
2020
Posted in consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Best Books to read on Sales Management

Certainly! Here are some highly regarded books on sales that can provide valuable insights and techniques: “The…