{"id":1696,"date":"2024-07-10T16:40:04","date_gmt":"2024-07-10T16:40:04","guid":{"rendered":"https:\/\/prowiseconsulting.com\/blog\/?p=1696"},"modified":"2024-07-10T16:41:00","modified_gmt":"2024-07-10T16:41:00","slug":"beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade","status":"publish","type":"post","link":"https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/","title":{"rendered":"Beyond the Click: Why Your Digital Marketing Strategy Needs an Upgrade"},"content":{"rendered":"<div class=\"postie-post\">*The Importance of a Holistic Digital Marketing Strategy*<br \/>\nDigital marketing has become an essential part of any business strategy. But with the rise of AI-powered tools and a focus on reach and awareness, it&#8217;s easy to forget the core principles of marketing.<br \/>\n*Effective Marketing Goes Beyond Digital*<br \/>\nWhile digital tools can streamline content creation and ad targeting, marketing is more than just creating online campaigns. It&#8217;s about understanding your target audience, their needs, and their buying journey.<br \/>\n*The Power of Customer Experience*<br \/>\nToday&#8217;s consumers are less loyal to brands, so building a strong customer relationship is crucial. This includes providing excellent customer service, after-sales support, and a seamless overall experience.<br \/>\n*Don&#8217;t Discount the Value of Traditional Marketing*<br \/>\nPublic relations, events, and traditional marketing channels can still play a vital role in your strategy. A holistic approach that integrates both digital and traditional marketing efforts is essential.<br \/>\n*Focus on Value, Not Just Price*<br \/>\nWhile offering introductory discounts can attract customers, constantly competing on price is a race to the bottom. Focus on the unique value proposition of your products or services to build brand loyalty.<br \/>\n*The Takeaway*<br \/>\nDigital marketing is a powerful tool for generating awareness, but it&#8217;s just one piece of the puzzle. By taking a 360-degree marketing approach that prioritizes customer experience and value, you can build a sustainable and successful business.<\/div>\n","protected":false},"excerpt":{"rendered":"<p>*The Importance of a Holistic Digital Marketing Strategy* Digital marketing has become an essential part of any&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":{"twitter_1598701514_1598701514":""},"rop_publish_now_history":[],"rop_publish_now_status":"pending","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[5],"tags":[132],"class_list":["post-1696","post","type-post","status-publish","format-standard","hentry","category-consumer-behavior-buying-decision-brandbuyology-hisham-kabir-influencer-marketing-neuromarketing","tag-hisham-kabir-business-consultant-in-dubai","wpcat-5-id"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Beyond the Click: Why Your Digital Marketing Strategy Needs an Upgrade - Hisham Kabir Marketing Sales Consultant in Dubai<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Beyond the Click: Why Your Digital Marketing Strategy Needs an Upgrade - Hisham Kabir Marketing Sales Consultant in Dubai\" \/>\n<meta property=\"og:description\" content=\"*The Importance of a Holistic Digital Marketing Strategy* Digital marketing has become an essential part of any...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/\" \/>\n<meta property=\"og:site_name\" content=\"Hisham Kabir Marketing Sales Consultant in Dubai\" \/>\n<meta property=\"article:published_time\" content=\"2024-07-10T16:40:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-10T16:41:00+00:00\" \/>\n<meta name=\"author\" content=\"Hisham Kabir\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Hisham Kabir\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/\"},\"author\":{\"name\":\"Hisham Kabir\",\"@id\":\"https:\/\/prowiseconsulting.com\/blog\/#\/schema\/person\/4b5a273632d8d026257f21af5e7a0443\"},\"headline\":\"Beyond the Click: Why Your Digital Marketing Strategy Needs an Upgrade\",\"datePublished\":\"2024-07-10T16:40:04+00:00\",\"dateModified\":\"2024-07-10T16:41:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/\"},\"wordCount\":239,\"publisher\":{\"@id\":\"https:\/\/prowiseconsulting.com\/blog\/#\/schema\/person\/4b5a273632d8d026257f21af5e7a0443\"},\"keywords\":[\"hisham kabir business consultant in dubai\"],\"articleSection\":[\"consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/\",\"url\":\"https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/\",\"name\":\"Beyond the Click: Why Your Digital Marketing Strategy Needs an Upgrade - Hisham Kabir Marketing Sales Consultant in Dubai\",\"isPartOf\":{\"@id\":\"https:\/\/prowiseconsulting.com\/blog\/#website\"},\"datePublished\":\"2024-07-10T16:40:04+00:00\",\"dateModified\":\"2024-07-10T16:41:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/prowiseconsulting.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Beyond the Click: Why Your Digital Marketing Strategy Needs an Upgrade\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/prowiseconsulting.com\/blog\/#website\",\"url\":\"https:\/\/prowiseconsulting.com\/blog\/\",\"name\":\"Hisham Kabir Marketing Sales Consultant in Dubai\",\"description\":\"PROFESSIONAL RESULT ORIENTED WISE BUSINESS MARKETING CONSULTANCY IN DUBAI\",\"publisher\":{\"@id\":\"https:\/\/prowiseconsulting.com\/blog\/#\/schema\/person\/4b5a273632d8d026257f21af5e7a0443\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/prowiseconsulting.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-GB\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\/\/prowiseconsulting.com\/blog\/#\/schema\/person\/4b5a273632d8d026257f21af5e7a0443\",\"name\":\"Hisham Kabir\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/prowiseconsulting.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/buyologist.in\/wp-content\/uploads\/2019\/08\/photoeditor_20190805_1957495174507304370334955433.jpg\",\"contentUrl\":\"https:\/\/buyologist.in\/wp-content\/uploads\/2019\/08\/photoeditor_20190805_1957495174507304370334955433.jpg\",\"width\":996,\"height\":720,\"caption\":\"Hisham Kabir\"},\"logo\":{\"@id\":\"https:\/\/prowiseconsulting.com\/blog\/#\/schema\/person\/image\/\"},\"description\":\"An MBA with 18+ years of experience, spanning senior roles across multiple industry verticals as an account manager with B2B Sales &amp; Business Development in Events and Marketing, Food Buying sourcing and procurement, FMCG, New Product Development, F&amp;B, Catering &amp; Banquet, End to End Event Operations Management. LinkedIn sales navigator expert. LinkedIn helper2 sales automation and Zoho CRM. Extensive functional expertise in successfully managing end-to-end aspects of F&amp;B operations spanning the front and back-office operations within budgeted guidelines and to the highest standards. People Management \u2013 Experienced in recruiting, training and managing F&amp;B teams - Most recently managed a 50+ strong cross-functional team. Proven track record of managing 400+ catering events including numerous high-volume corporate and social events with more than 5000 pax. Further to MBA, completed a Management development programme in sales management from IIM which is among the leading business management school in India. Later ventured into independent entrepreneurial business by launching and retailing a ready-to-cook food gravy paste brand using retort technology called freedom kitchen. With significant insights into front-end retailing and a strong background in the Retail Industry, I shifted to Corporate Path by joining a food-based FMCG company as part of their rural market expansion.\u00a0 My expertise is in operational excellence, channel sales development, team management, client relationship development, and Event Operations Management. large ticket banquet Management, Menu planning, costing and P&amp;L, and people management. Driven by a passion for advertising have conducted an exhibition titled walk through the history of Volkswagen beetle. where I showcased several print ads released by Volkswagen Beetle in North America from 1958 to 1971. You can follow blogs on www.buyologist.in dealing with trends in marketing and advertising and behavioural economics.\",\"sameAs\":[\"http:\/\/buyologist.in\"],\"url\":\"https:\/\/prowiseconsulting.com\/blog\/author\/hishamkabir\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Beyond the Click: Why Your Digital Marketing Strategy Needs an Upgrade - Hisham Kabir Marketing Sales Consultant in Dubai","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/","og_locale":"en_GB","og_type":"article","og_title":"Beyond the Click: Why Your Digital Marketing Strategy Needs an Upgrade - Hisham Kabir Marketing Sales Consultant in Dubai","og_description":"*The Importance of a Holistic Digital Marketing Strategy* Digital marketing has become an essential part of any...","og_url":"https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/","og_site_name":"Hisham Kabir Marketing Sales Consultant in Dubai","article_published_time":"2024-07-10T16:40:04+00:00","article_modified_time":"2024-07-10T16:41:00+00:00","author":"Hisham Kabir","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Hisham Kabir","Estimated reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/#article","isPartOf":{"@id":"https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/"},"author":{"name":"Hisham Kabir","@id":"https:\/\/prowiseconsulting.com\/blog\/#\/schema\/person\/4b5a273632d8d026257f21af5e7a0443"},"headline":"Beyond the Click: Why Your Digital Marketing Strategy Needs an Upgrade","datePublished":"2024-07-10T16:40:04+00:00","dateModified":"2024-07-10T16:41:00+00:00","mainEntityOfPage":{"@id":"https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/"},"wordCount":239,"publisher":{"@id":"https:\/\/prowiseconsulting.com\/blog\/#\/schema\/person\/4b5a273632d8d026257f21af5e7a0443"},"keywords":["hisham kabir business consultant in dubai"],"articleSection":["consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/","url":"https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/","name":"Beyond the Click: Why Your Digital Marketing Strategy Needs an Upgrade - Hisham Kabir Marketing Sales Consultant in Dubai","isPartOf":{"@id":"https:\/\/prowiseconsulting.com\/blog\/#website"},"datePublished":"2024-07-10T16:40:04+00:00","dateModified":"2024-07-10T16:41:00+00:00","breadcrumb":{"@id":"https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/prowiseconsulting.com\/blog\/2024\/07\/10\/beyond-the-click-why-your-digital-marketing-strategy-needs-an-upgrade\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/prowiseconsulting.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Beyond the Click: Why Your Digital Marketing Strategy Needs an Upgrade"}]},{"@type":"WebSite","@id":"https:\/\/prowiseconsulting.com\/blog\/#website","url":"https:\/\/prowiseconsulting.com\/blog\/","name":"Hisham Kabir Marketing Sales Consultant in Dubai","description":"PROFESSIONAL RESULT ORIENTED WISE BUSINESS MARKETING CONSULTANCY IN DUBAI","publisher":{"@id":"https:\/\/prowiseconsulting.com\/blog\/#\/schema\/person\/4b5a273632d8d026257f21af5e7a0443"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/prowiseconsulting.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-GB"},{"@type":["Person","Organization"],"@id":"https:\/\/prowiseconsulting.com\/blog\/#\/schema\/person\/4b5a273632d8d026257f21af5e7a0443","name":"Hisham Kabir","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/prowiseconsulting.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/buyologist.in\/wp-content\/uploads\/2019\/08\/photoeditor_20190805_1957495174507304370334955433.jpg","contentUrl":"https:\/\/buyologist.in\/wp-content\/uploads\/2019\/08\/photoeditor_20190805_1957495174507304370334955433.jpg","width":996,"height":720,"caption":"Hisham Kabir"},"logo":{"@id":"https:\/\/prowiseconsulting.com\/blog\/#\/schema\/person\/image\/"},"description":"An MBA with 18+ years of experience, spanning senior roles across multiple industry verticals as an account manager with B2B Sales &amp; Business Development in Events and Marketing, Food Buying sourcing and procurement, FMCG, New Product Development, F&amp;B, Catering &amp; Banquet, End to End Event Operations Management. LinkedIn sales navigator expert. LinkedIn helper2 sales automation and Zoho CRM. Extensive functional expertise in successfully managing end-to-end aspects of F&amp;B operations spanning the front and back-office operations within budgeted guidelines and to the highest standards. People Management \u2013 Experienced in recruiting, training and managing F&amp;B teams - Most recently managed a 50+ strong cross-functional team. Proven track record of managing 400+ catering events including numerous high-volume corporate and social events with more than 5000 pax. Further to MBA, completed a Management development programme in sales management from IIM which is among the leading business management school in India. Later ventured into independent entrepreneurial business by launching and retailing a ready-to-cook food gravy paste brand using retort technology called freedom kitchen. With significant insights into front-end retailing and a strong background in the Retail Industry, I shifted to Corporate Path by joining a food-based FMCG company as part of their rural market expansion.\u00a0 My expertise is in operational excellence, channel sales development, team management, client relationship development, and Event Operations Management. large ticket banquet Management, Menu planning, costing and P&amp;L, and people management. Driven by a passion for advertising have conducted an exhibition titled walk through the history of Volkswagen beetle. where I showcased several print ads released by Volkswagen Beetle in North America from 1958 to 1971. You can follow blogs on www.buyologist.in dealing with trends in marketing and advertising and behavioural economics.","sameAs":["http:\/\/buyologist.in"],"url":"https:\/\/prowiseconsulting.com\/blog\/author\/hishamkabir\/"}]}},"_links":{"self":[{"href":"https:\/\/prowiseconsulting.com\/blog\/wp-json\/wp\/v2\/posts\/1696","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/prowiseconsulting.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/prowiseconsulting.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/prowiseconsulting.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/prowiseconsulting.com\/blog\/wp-json\/wp\/v2\/comments?post=1696"}],"version-history":[{"count":0,"href":"https:\/\/prowiseconsulting.com\/blog\/wp-json\/wp\/v2\/posts\/1696\/revisions"}],"wp:attachment":[{"href":"https:\/\/prowiseconsulting.com\/blog\/wp-json\/wp\/v2\/media?parent=1696"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/prowiseconsulting.com\/blog\/wp-json\/wp\/v2\/categories?post=1696"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/prowiseconsulting.com\/blog\/wp-json\/wp\/v2\/tags?post=1696"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}